I’m Sarah Moore, a creative product and brand designer who thrives at the intersection of design, strategy, and human-centered problem-solving. As the Co-founder and VP of Product and Design at Tribute, I’ve shaped products that unlock knowledge networks within large organizations, helping employees find mentors and advisors to fuel their career journeys. I enjoy the challenge of transforming ideas into functional, engaging digital experiences—whether it’s scaling a product across platforms like Slack and Microsoft Teams or designing entire brand systems from the ground up.

I believe in the power of storytelling through design, creating systems that connect users to what matters most. With a strong background in both product and branding, I’ve helped companies like Upwardli, Westgate Resorts, and Arrow Electronics evolve their identities while crafting intuitive products that solve real-world problems. As a designer, researcher, and product manager all rolled into one, I focus on ensuring that every aspect of the user experience aligns with the brand’s mission and values.

When I’m not designing or strategizing, you’ll likely find me hiking, camping, or escaping into a great book. I love to immerse myself in creative projects that go beyond the digital world—whether it’s wood-working, house projects, or trying something new. Growing up in Denver but now based in Philadelphia, I feel lucky to have both mountain and city perspectives influencing my work and creativity.

I’m passionate about empowering teams and fostering environments where collaboration and innovation thrive. As a leader, my goal is to make myself and my team heard in those high-stakes moments while staying true to my vision for both the user experience and the product.